Scale Your Business with Strategic Branding & Marketing Strategy

Up to 80% funding with Enterprise Development Grant (EDG)!

EDG Grant
Get up to 80% funding for your Branding and Marketing Strategy Projects!

Give your business the brand refresh it deserves! Interested in keeping your business competitive? Build a new marketing strategy that effectively communicates your offerings and differentiates your business from your competitors.

Registered with Enterprise Singapore under the Enterprise Development Grant, Corsiva Lab offers up to 80% funding for your Branding and Marketing Strategy Projects.

Our in-house local consultants will help to redefine your brand’s values and positioning, creating a memorable brand for your audience. Give your business the edge and transform your business today!



About the Enterprise Development Grant (EDG)
Helping Businesses Transform

Aligning with efforts to help Small and Medium-Sized Enterprises (SMEs) grow and compete globally, the Singapore government launched the Enterprise Development Grant (EDG) encouraging businesses to build strong foundations and strategies .

With a saturated pool of competitors, it is imperative for businesses to differentiate themselves to effectively capture target audiences and markets. As such, EDG aims to support companies undergo business transformation through developing strong brand and marketing strategies.

As a registered consultant with Enterprise Singapore, our team at Corsiva Lab has the edge in helping your business transform right away!

Requirements of EDG Grant
Am I Eligible For The EDG Grant?

Are you keen on transforming your business with a strong brand and marketing strategy?

To apply for the EDG Grant, you are required to fulfill these conditions:

  • Registered and Operating in Singapore
  • Minimum 30% Local Shareholding
  • Business is Financially Capable to undertake the project
Does your business fit these requirements? Schedule a consultation now!

Transform Your Business in 4 Easy Steps

01

Schedule a
Consultation

We’d love to understand more about your business! Arrange a consultation with us and let’s brainstorm some ideas. We’ll also provide a quotation just for you!

02

Apply For The
EDG Grant

Our team will guide you through the process. Once all the paperwork is completed, submit it through the Business Grant Portal!

03

Create Your Branding
& Marketing Strategy

Our dedicated team will analyze, research and recommend an effective brand strategy whilst managing your project, ensuring project success.

04

Submit
EDG Claim

Once the project is complete, submit the required paperwork to process your claims.

What We’ll Deliver
Here’s how Corsiva Lab will value-add to your business transformation.
Diagnosis & Gap Analysis

Corsiva Lab will understand and identify the gaps your company faces through comprehensive user surveys and industry research.

Search Findings & SWOT Analysis

Corsiva Lab will plot a SWOT analysis depicting a clear positioning of your business through our user findings.

Branding & Marketing Strategy

Corsiva Lab will reconstruct your company’s mission & vision, to align with your product value and unique selling points.

Development of Brand Identity

Corsiva Lab will ensure proper guidelines are set in place to align your refreshed identity across channels on and offline.

Implementation Recommendations

Corsiva Lab will ensure your business transitions smoothly, we’ll provide you with an in-depth understanding on managing your digital marketing platforms.

Brand Guidelines

With a refreshed branding identity, positioning and set of guidelines, Corsiva Lab will ensure a smooth onboarding, getting all your stakeholders aligned.

Kiehls

A part of the L’Oreal Group, Kiehl’s offers high quality skincare products with unique and natural ingredients. Since 1851, Kiehl’s extensive experience has resulted in a unique blend of cosmetic, pharmaceutical, herbal and medicinal knowledge developed over generations.

Corsiva Lab was tasked to design & develop an E-Pop shop for certain brands under L’Oreal group. The designs required focused on scalability and easy replication as they were to be ‘re-skinned’ across each brand. Other key attributes include customizing each brand’s promotion mechanisms as well as integrating with NinjaVan to facilitate product delivery.

PORTFOLIO

Camel

Camel Nuts wished to leverage on their position as a market leader to further expand their reach, by revamping their E-Commerce website and system to showcase their wide array of products in an accurate and visually pleasing manner. The client needed to smoothness the logistics and E-Commerce processes, which was hindered by the old E-Commerce system that required many manual processes, resulting in human errors.

PORTFOLIO

Sincere Watch

Corsiva Lab was tasked to revamp Sincere’s E-Commerce website giving it a refreshed look, maintaining a modern and luxurious brand feel across all pages. With a large number of products and brands available, the main challenge faced on their site product findability. As such, our main focus revolved around a unique filter functionality that enhances the user experience in finding their desired watch.

PORTFOLIO

Prolink

With more than a decade of professional experience in the Info-communications and power backup sector, PROLiNK specializes in a wide range of products of Data Communication, Wireless Networking, Display, Backup UPS and Gadgets. Corsiva Lab developed a customised website with a unique site architecture targeted to 2 audiences – Corporate & Consumers. Alongside, we produced a design that focuses more on a “lifestyle” look & feel instead of the outdated “corporate” look.

PORTFOLIO

Seeds of Joy

Specializing in handcrafted snack selections, Seeds of Joy is a local brand under the nut manufacturing company, Camel Nuts. Corsiva Lab designed and developed an E-Commerce website that highlighted the broad selection of nuts available. Through organized categorization, we enhance a user’s experience as they navigate the site, ensuring they are able to fully view all products. Making use of the fun corporate colours, we designed a bold and lively site that not only brings attention to the products, but the unique branding.

PORTFOLIO

Minthed

Corsiva Lab was tasked to develop a Wordpress E-Commerce site that featured a unique design layout. Our core focus revolved around ensuring the accuracy of the designs provided, while also maintaining a consistent look & feel across desktop, mobile and tablet devices.

PORTFOLIO

Hao Ki Yang

Hao Yi Kang is a Singapore-founded platform that aims to be a one-stop centre for healthy living needs. They provide specially curated traditional health products innovated by modern technology.

Corsiva Lab was tasked to design and develop a Wordpress E-Commerce website for their luxury health products. Our team focused on ensuring a smooth and effortless checkout flow for users to In addition to their E-Commerce site, we developed static pages with core content about the company as well as their products.

PORTFOLIO

P5 Studio

From affordable luxury to premium labels, P5 Studio offers a complete solution of furniture, beds, lighting, wardrobes, kitchens, rugs, and accessories for residential and commercial projects.

With an extensive range of products, Corsiva Lab was tasked to create an E-Commerce website that allowed users to easily find and filter products. Leveraging on the many aesthetically pleasing images, our team designed a modern and minimalistic website that heavily featured the images. In addition to their E-Commerce site, we designed and developed static pages with core content about the company as well as more informative pages on their products.

PORTFOLIO

Our Work Process
Our team at Corsiva Lab is structured to take on complex projects. From Mobile Applications to Customized Web Portals/Platforms to Retail POS linkup, we have plenty of experience in bringing ideas to reality.
1
Proposal

By understanding your business' pains, gains and transformation objectives, we can better value-add to your business with a proposal carefully curated to achieve your goals.

2
Easy Onboarding Process

We will provide a timeline documentation with our rigorous follow-up process and deadlines for deliverables.

3
Company Diagnosis and Competitive Research

Before recommending strategies for your business, we will do an in-depth assessment of your company as well as your competitors.

4
Recommendations & Implementation Plans

With a better understanding of your business through the assessment, we will strategize effective branding and marketing plans specific to your business needs.

5
Brand Strategy Roadmap

To depict a clear vision of your brand’s strategy, values and goals we will deliver a roadmap to encapsulate the strategy as a whole through various touchpoints.

Our Customers
Loreal
RP
SIM
FEO
Capitaland
Orchard Central
NUS
CamelNuts
PTC
Lancome
QM
Sincere Watch
Medela
PayaBeach
The Face Shop
Philip Wain
Wufang
Pororo Park
Tayo Station
The Cage
Prolink
Engineering Edge
ST Residences
ST Organisation
Busy Bees
UnicornLimo
Baseline
Studywhr
Catsmart
Kaimay
Luxury Bed
Carpenters













Frequently Asked Questions
EDG is the short form for Enterprise Development Grant. This grant was announced in the Annual Budget 2018. In short, EDG is a grant for established local SMEs (Small Medium Enterprises) to help them grow and transform their businesses.
At Budget 2019, EDG's 70% support level was to end on 31st March 2023. The new support level of up to 80% to 90% will end 31st December 2020.
The projects can fall under these scope:
  1. Core Capabilities
     a) Strategic Brand and Marketing Development
     b) Business Strategy Development
     c) Human Capital Development
     d) Service Excellence
     e) Financial Management
  2. Innovation and Productivity
     a) Process Redesign
     b) Product Development
     c) Automation
  3. Market Access
     a) Overseas Marketing Presence (OMP)
     b) Market Access
     c) Pilot Project and Test Bedding
     d) Mergers and Acquisitions (M&A)
Startups are not eligible for EDG. If you are a startup, you can look at the ecosystem meant for startups: Startup SG network.
Yes! Our consultants from Corsiva Lab are recognised by Enterprise Singapore
There is no fixed timeline. As Enterprise Singapore is running a lean team to handle EDG, it may take 1 to 2 months.
In theory, there are no restrictions on how many EDG Grants you can apply for. Currently, ESG allows you to apply and work on more than one EDG project at any given time. However, you can only apply for an EDG grant in a specified area once. This means that if you are awarded an EDG grant for Branding and Marketing once, you are no longer eligible for another EDG grant under the same category that is Branding and Marketing. However, you can still apply for EDG grants under other areas.
You can get funding up to 80%. Prior to COVID-19, the original support level was 70%. To fight against the impending recession, the Supplementary Budget aka Resilience Budget 2020 raised the support level to 80%.
This is dependent on the scope of the project. The grant is correlated to the size of the company in terms of turnover and manpower.
To be eligible, you are required to
  1. Have a registered company and operating in Singapore
  2. Have at least 30% local shareholding
  3. Be in a financially viable position to start and complete the project.
From 1 January 2017, if you engage consultants, they need to be certified management consultants. SMEs should ensure that consultants involved in EDG must possess Enterprise Singapore-recognised certification; failing which Enterprise Singapore reserves the right not to support the consultancy fees incurred.
You need the following:
  • Your project proposal
  • Latest ACRA search results
  • Past 3 years audited financial statements (including latest year)
  • Our consultant's proposal and
  • Our consultant's certifications.
In general, no. It is best to obtain an official letter of offer from Enterprise Singapore before commencing the project. You should not have already begun on the project before your application has been approved. Neither should you have made payment to service providers or suppliers involved in the project.
Schedule a Consultation

Want to find out if your business is eligible for the 80% funding? Drop us a line!

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